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In a business climate characterized by volatility, uncertainty, complexity and ambiguity, the most powerful form of competitive advantage is information. With digital transformation now a mandate for organizations of all kinds, the ability to derive intelligence from data is what will separate the victors from the has-beens.

In most cases, the problems are as much cultural as technical. Siloed information, reluctance to share, lack of analytical skills, and difficulties in finding and ingesting data in a manner that business users can apply are among the factors that hold organizations back from becoming truly data-centric.

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